November 19, 2020
Houston Dynamo Football Club and SeatGeek Partner to Provide Supporters With New, Seamless, Mobile-First, Ticketing Experience
SeatGeek becomes the primary ticketing partner for Houston Dynamo FC, Houston Dash, and BBVA Stadium, beginning at the start of 2021
NEW YORK, NY and HOUSTON, TX (November 19th, 2020) — The Houston Dynamo Football Club announced today that the club has reached a multi-year agreement with SeatGeek, the innovative ticketing platform, to become the official ticketing partner of Houston Dynamo FC, the Houston Dash and BBVA Stadium, starting with the 2021 season. The partnership with SeatGeek gives guests of BBVA Stadium an enhanced, digital, safe and seamless experience when it comes to buying, selling and transferring tickets, and contact-free mobile entry. The partnership comes on the heels of the club’s recently announced rebrand, which focused in part on elevating the game-day experience by creating a fan-first, tech-forward experience for their supporters.
The Club chose SeatGeek as their new ticketing partner because of the platform’s progressive, innovative approach to digital ticketing. Upon arrival to matches, fans will directly scan into BBVA stadium using the SeatGeek app on their personal device. Fans will find it easier to buy, sell, and transfer tickets while taking advantage of several cool new features – from traffic predictions to weather alerts and contact-free entry – all within the SeatGeek mobile experience. The platform also recently launched SeatGeek Adapt, which helps teams and venues use tools like contactless entry and staggered entrance times so their fans can enjoy games safely.
“The digital innovation and fan-first focus offered by SeatGeek aligned perfectly with our recent rebrand vision and that is creating the best experience for our fans, supporters, and guests of BBVA Stadium”, said Dionna Widder, Chief Revenue Officer, Houston Dynamo FC. “SeatGeek’s commitment to creating an innovative, fan-friendly ticketing experience is where we want to take our clubs heading into next year.”
The Dynamo and Dash join a strong roster of Major League Soccer and National Women’s Soccer League teams that have partnered with SeatGeek, including Portland Timbers and Portland Thorns, Sporting Kansas City, Austin FC, as well as an overall league partnership between SeatGeek and MLS. The platform is also the majority ticketer of the English Premier League, with partners like Liverpool F.C. and Manchester City F.C. SeatGeek’s partner roster also includes many other U.S. based major league teams, including the NFL’s Dallas Cowboys and announced last week, the NBA’s Cleveland Cavaliers.
“We couldn’t be happier to work with Houston Dynamo FC to support their goal of bringing an easier and more seamless ticketing experience to their fans,” said Paulo Cunha, President, Consumer at SeatGeek. “Soccer is such an important sport for SeatGeek as we expand our partnership roster and we’re excited to team up with one of the more forward-thinking MLS clubs out there.”
The ticketing integration will kick off at the start of 2021 and in time for the start of the 2021 MLS and NWSL seasons. Members and Club Supporters can visit www.HoustonDynamoFC.com/SeatGeek to learn more.
SeatGeek is the leading mobile-focused ticket platform that enables fans to buy and sell tickets for sports, concert, and theater events. With industry-leading mobile ticketing apps, a fan-friendly user experience and its proprietary Deal Score™ technology that helps fans identify the best ticket values for a given event, SeatGeek is transforming the way that fans buy and sell tickets to their favorite events. SeatGeek Enterprise – the company’s primary ticketing platform – is used by partners throughout the U.S., from the Dallas Cowboys and New Orleans Pelicans, to Austin F.C. and Arizona Cardinals. SeatGeek also has a league-wide partnership with Major League Soccer, and tickets a significant portion of the English Premier League, Headquartered in New York, SeatGeek also has international offices in the U.K., Israel, and Italy.
ABOUT THE HOUSTON DYNAMO FOOTBALL CLUB
The Houston Dynamo Football Club is a multi-faceted organization that includes the Houston Dynamo, Houston Dash, Houston Dynamo Academy, Dynamo Dash Youth, Club affiliates, and the Club’s supporters. The Dynamo are a Major League Soccer team that has won two MLS Cup championships, one Lamar Hunt U.S. Open Cup and four conference championships in its first 16 seasons and has qualified to represent the United States in international competition seven times. The Dynamo have advanced to the Conference Championship series seven times in 15 years, the most of any Major League Soccer team since 2006; and the club’s four appearances in the MLS Cup Final are tied for the most in the league during that time span.
The Houston Dash joined the Houston Dynamo Football Club on Dec. 12, 2013 as the first expansion team of the National Women’s Soccer League. The NWSL is supported by the Canadian Soccer Association and the United States Soccer Federation. It is the top-flight women’s professional soccer league in North America, featuring many of the top players from the United States and Canada, as well as talent from around the world. The Dash began play in April 2014 for the start of the league’s second season. The Dash captured their first league trophy, the 2020 NWSL Challenge Cup, on July 26, 2020.
The teams train at Houston Sports Park (HSP), the premier training facility in Southeast Texas, and play at BBVA Stadium in the heart of downtown Houston. For more information, log on to www.HoustonDynamoFC.com or call (713) 276-7500.